Drive like a girl has a new approach to car insurance designed especially for young women aged 17 to 25.
We use the latest telematics technology to give girls the fair price they deserve, not because they are female, but because they are safer drivers. And with telematics, they can prove it. Very simply, telematics means sending computer-based information between different locations.
Drive like a girl is a sister brand of insurethebox, the UK’s leading telematics car insurer, who have collected over 800 million miles of telematics data. This data confirms that young women are safer drivers than young men and cost their insurer much less - as a result, at drive like a girl we think they deserve to pay lower premiums.
Launched in May 2010, insurethebox has pioneered the use of telematics-based car insurance and shaken up the established car insurance market. It is responsible for more than half of telematics car insurance policies in the UK.