Career Summary / Specialities
I have seven year work experience as Manager in a large organization responsible for handling all customers and visitors in addition to providing extensive organizational and administrative support.
I am very self-sufficient and work independently. I have taken the initiative to learn as much as possible about the company I work for in order to become a valuable information resource.
Among my particular strengths are my organizational and planning skills. I have developed a number of processes to manage my many work tasks and make sure I meet the demands of a fast-paced work environment. I utilize technology to assist me wherever possible and have a good working knowledge of a number of computer applications including MS Office.
My strong communication skills and an outgoing, energetic personality ensure first-rate customer service to both clients and colleagues.
Develop, execute and track tactical, multi-channel marketing campaigns
Write dynamic engaging copy for email, press releases and announcements
Juggle multiple projects in a dynamic, high-pressure environment
Track and report marketing ROI and KPIs
Generate leads using email marketing - email distribution and tracking
Devise strategies to drive online traffic to the company website
Optimise Digital Media to maximize efficiencies across multiple channels to deliver expected growth within agreed budgets
Bring above the line/brand/PR marketing campaigns to life digitally where appropriate
Own, manage and deliver creative content production budget
Manage production and delivery of assets/content in collaboration with technical teams to plan
Manage technical UAT of assets/content
Ensure creative content aligns to SEO, commercial, brand, UX, and content standards/strategy
Edit/sign off all creative content
Engage with and manage external agencies where necessary
Oversee G+ output in collaboration with other SEO team members
Manage 1 x creative content writer
Maintain a high awareness of non-commercial content marketing strategies of competitors
Deliver content marketing and SEO insights to the SEO team and wider
Marketing team to help foster a centre of learning / knowledge share
Manifest the creative content ideas of others as well as your own ideas
Reporting and reviews on activity taken and its impact
Build relationships with and manage internal stakeholders
Help keep wider business informed of emerging best practices via guidelines documentation & training
SEO-risk reduction: undertake any activity required to help reduce SEO risk and preserve visibility including redirection mapping, dupe content & canonical fixes, and identification of risk
Help ensure that all pages (both new and existing) meet best practice standards and adhere to the overriding SEO strategy
Deliver specifications for website changes and manage the change process through to iteration